Sky Sports activities will stay the house of darts within the UK and Eire till 2030 after Sky prolonged its partnership with the Skilled Darts Company.
The five-year extension to the partnership, introduced on Tuesday following one other record-breaking World Darts Championship gained by Luke Littler, will take the interval of collaboration between Sky and the PDC to nearly 40 years.
The brand new deal will embody over 60 days of completely dwell protection from the largest darts tournaments yearly together with the World Darts Championship, Premier League, World Matchplay, Grand Slam of Darts, World Grand Prix and World Cup of Darts.
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The announcement comes simply two days earlier than the beginning of the 2025 Premier League in Belfast, which can see teenage sensation Littler start the defence of his title.
Sky has been the long-term broadcast companion of the PDC since 1993 and has performed an integral position within the sport’s progress and evolution over this time.
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Luke Littler hit a nine-darter throughout the Premier League play-off remaining at London’s O2 Enviornment
Sky Sports activities managing director Jonathan Licht mentioned: “The unimaginable progress in darts viewership on Sky Sports activities during the last 12 months reveals simply how a lot the nation loves this sport. The extraordinary story of final 12 months’s World Championship helped to welcome new youthful audiences to the game and introduced elevated pleasure for followers.
“Following one other profitable event, there appears no higher time to increase our longstanding partnership with the PDC to stay the house of this uniquely good sport. We’re excited to maintain innovating to inform the tales and convey followers nearer to the motion by way of our unrivalled protection of the largest darts tournaments for the subsequent 5 years.”
Viewing reached new heights final 12 months when a document viewers of over 4.8m individuals tuned in to observe the 2023/24 World Darts Championship remaining as Luke Humphries beat a then 16-year-old Littler, with a peak viewers of three.71m, the very best ever non-football peak on Sky Sports activities.
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Watch a number of the finest walk-ons from the World Darts Championship 2025 together with Stephen Bunting, Nathan Aspinall and Ricky Evans
Darts mania did not cease there, as fan curiosity sustained all year long; with Sky additionally seeing document viewing figures for the Premier League in 2024, with the 15 finest nights ever all coming from final 12 months’s event, whereas the common viewers for the 2024/25 World Darts Championship was up 29 per cent year-on-year as Litter beat Michael van Gerwen within the remaining.
This progress has additionally been prevalent throughout social media, with 8.2m views on the Sky Sports activities Darts YouTube channel all through the 2024/25 World Darts Championship, representing a rise of 78 per cent year-on-year, whereas YouTube views on the day of the ultimate have been up 128 per cent.
PDC chief government Matt Porter mentioned: “Sky Sports activities has been by our aspect for over 30 years and we’re excited to increase our partnership for the subsequent 5 years as we expertise a surge in progress globally. We have gone from power to power in recent times as a sport, and the document viewing figures and sustained curiosity achieved by Sky over the previous 12 months are a mirrored image of the unprecedented reputation of PDC occasions at current.
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Highlights of Luke Littler in opposition to Michael van Gerwen within the remaining of the World Darts Championship
“We’re decided to proceed this progress within the coming years and it is massively essential for us to have Sky working with us to assist ship extra thrilling tournaments for gamers, followers and viewers.”
Sky has cemented its place as the house of sport during the last 18 months, securing the rights to key sports activities till the tip of the last decade, together with the Premier League, Ladies’s Tremendous League, ATP and WTA Excursions, NBA, and ICC cricket.
With darts becoming a member of these, in addition to award-winning protection of Components 1, over 1,000 EFL video games, each golf Main, NFL, England Netball, Tremendous League, boxing and extra, Sky Sports activities clients can take pleasure in extra certainty than ever earlier than.
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