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This week’s Web 3.0 woundup sees Ticketmaster testing out NFT presales, Yuga Labs netting a Gucci deal, and Disney canceling season certainly one of ‘metaverse’.
Properly, nobody was watching had been they?
Disney Cancels Metaverse Division
It was revealed this week that Disney has closed its metaverse department in a restructuring transfer meant to scale back the corporate’s total workforce by 7,000 workers earlier than June this yr. The division had 50 employees and who’ve since been despatched residence in line with folks conversant in the matter, with the transfer including to a rising record of corporations slashing their headcount to outlive the extended bear market in a dwindling economic system.
Ticketmaster Dives Deeper into Net 3.0
The world’s most hated ticketing service, Ticketmaster, this week introduced additional integration of the Net 3.0 world after rolling out crypto wallet integration for Avenged Sevenfold’s upcoming tour. The transfer permits NFT holders from the heavy metallic band’s fan membership — Loss of life Bats Membership — to get precedence entry to tickets and reserved seating with no queues.
Ticketmaster joined the web-olution in November 2021 when it examined integrating NFTs with Polygon, however switched the Circulation final September. The corporate has been handing out NFTs as a part of its offers with sure artists ever since, however that is the most important transfer it has but made into making them extra mainstream.
Life is Gucci for Yuga Labs
Luxurious model Gucci this week strengthened its ties with the Net 3.0 area by signing a deal with Bored Apes creator Yuga Labs. The style home, which in 2022 started accepting cryptocurrencies in shops and is deep into the exploration of the metaverse, will use the partnership to increase engagement between every firm’s communities by “exploring the intersection between style and leisure within the Metaverse”, though it’s not clear but what tangible varieties this can take.
Gucci’s curiosity in Net 3.0 began final yr when it collaborated with 10KTF for a undertaking known as “Gucci Grail,” which concerned the creation of customized NFTs utilizing designs from the then-creative director Alessandro Michele. The undertaking utilized Wagmi-san, 10KTF’s “digital artisan,” to craft clothes and niknaks for the NFTs. Moreover, within the earlier yr, Gucci launched one other NFT assortment named “SuperGucci.”
