Afrigather -
TV Presenter, MORAYO AFOLABI-BROWN Tells Metropolis Folks
Morayo Afolabi-Brown has a brand new job. She is the Managing Director of TVC Leisure. She has been saddled with a giant job which many imagine she is able to dealing with, going by her years of expertise within the Media trade. Many individuals agree that she is ready and succesful. Clearly so.
Morayo has a confirmed document of with the ability to dream goals and actualise it. A couple of days again, when the information broke that the TVC Board had appointed Dr. Morayo Afolabi-Brown because the Managing Director of its Leisure Channel (TVCe), an excited Morayo, promptly introduced it.
“I’m excitingly happy to announce my current appointment because the MD of TVCe, the Leisure Channel of TVC Communications,” she wrote. “This can be a new chapter in my profession. I’m exceedingly grateful to the Board for entrusting me with this all essential position. Wanting ahead to a satisfying expertise.”
“Solely those that have learn my ebook, “Changing into the Queen of Discuss TV can admire the depth of this testimony. Thanks Jesus for at all times preventing my battles and making a means for me. Let someone shout Hallelujah!!
Lets let you know a bit about her. She is the Convener and Host of YourView. Stirring up thought-provoking conversations is her forte and she or he has hosted over 2,000 episodes of the present. Her followers love her management position as displayed on set. Professionally, she is a Media Advisor with 16 years expertise within the trade. Morayo loves YourView as she does a toddler. The present was her thought and she or he has rigorously nurtured and watched it blossom.”
How does she plan to run TVC Leisure? What’s her transient? What are her ideas? These and many different questions have been on our thoughts after we drove to her workplace to speak to her final Wednesday.
After we obtained there, on the TVC Station, Ikosi GRA, we met a really lovely woman who was on high of her sport. She is a really fashionable woman who’s in love together with her job. By the point we completed the half-hour interview, we have been all satisfied that she is a sq. peg in a sq. gap. She is an efficient selection for the job.
Recent from her appointment as MD of TVC Leisure, Morayo Afolabi-Brown sat down with us to debate her plans for the way forward for TVC Leisure. On this unique interview with Metropolis Folks, she opened up on her imaginative and prescient for a clear and empowering content material, and shared her ideas on the position of leisure in at present’s world. Get able to be impressed by this trailblazing girl! Under are excerpts.
Congratulations. Inform us about your new position because the M.D TVC Leisure.
My job because the Managing Director for TVC Leisure is to steer the ship of this channel and to offer it course in a terrestrial market. The world is migrating extra, on-line, so, we might look to see how we are able to take extra space within the on-line media, nevertheless not disregarding the massive terrestrial market exterior Lagos, in Abuja and Port-harcourt the place we’re, as a result of now we have obtained fairly quite a few Viewers throughout the nation watching terrestrial tv. Subsequently it’s key that now we have a channel that meets their leisure wants.
What many individuals might not understand is that Tvc has two distinct divisions inside its fold. are you able to share extra concerning the totally different divisions?
The explanation why folks have no idea that there are 2 elements is that one is on DSTV and the opposite is on Gotv and StarTimes. TVC Leisure birthed TVC information, a few years in the past. In 2012 after we wished to launch the TVC Information Channel, TVC Leisure was meant to be the business spine of the TVC information on the time. TVC information got here after after which was capable of finding a house within the cable station. TVC Leisure, however, is on terrestrial so we’re majorly on GOTV and StarTimes subsequently. Whereas DSTV subscribers might not know us, Nigerians who watch GOTV and Startime know TVC leisure.
What’s TVC Leisure’s Imaginative and prescient for the longer term?
Now we have an enormous market, however our goal has at all times been Girls and Younger folks. We plan to offer Clear leisure. As a station, we perceive that there’s a marketplace for this sort of content material, and we’re dedicated to producing it in a means that respects the cultures and morals of our viewers. There’s quite a lot of brainstorming occurring behind the scene, and we’re excited to carry some nice leisure to Nigerians.
Motion pictures and Music are definitely the most well-liked types of Leisure, so after we say Leisure ought to we count on extra from TVC Leisure than these?
So let me not let all of the plans out of the bag, however the issue is that leisure in Nigeria is much more than music and flicks. There’s a lot extra in African tradition and Nigeria tradition that entertains us exterior that So we might be exploring these choices and see how we are able to draw consideration each for business functions and viewership functions and we’d positively stay up for exploring different good and clear Leisure.
What has sustained your curiosity and engagement within the Tv and Media sector over time?
I’ve been on this trade for about 18 years and I feel it’s the ingenuity of the concepts we put collectively, as a result of each content material we create is for a objective and meets a selected want and the actual fact that there’s a should be happy is sustaining pressure for the channel andor somebody like me, I’m in an area that cares for normal Nigerians. I like to create contents that common Nigerians can admire and luxuriate in and that has sustained me as a result of so long as my market is there I’ve a job to do.
How has the journey of turning into a profitable media particular person been over time?
Truthfully one of many issues I wished TVC Leisure to be is a legacy station, a station that may go from era to era. I would like us to do one thing that meets a necessity, regularly and go it on to generations. So I’ve been doing ‘Your View’ for 10 years which was celebrated in Could, I’ve been within the Media trade for about 18 years and I’ve been in TVC for about 11-12 years now. And it’s simply the concept what we do meets a necessity. So I like what I do. I like my Breakfast present and I like that each single time folks tune in simply to listen to what the women need to say regarding sure points. In order that retains me going and I don’t get bored with it. Each single time, I like coming to work, even with this new job, I like the challenges forward and I’m fairly enthusiastic about all of the change we’d be making within the coming months.
When getting ready on your varied packages, how have you ever been capable of keep organized and meet your deadlines?
I thank God I’ve a very good group, I’ve a Director, I’ve Producers, I’ve Assistant Producers, who’ve concepts and so they carry them to me for verification and each different factor that might make the concept successful. They do the bottom work and inform me the small print whereas I attempt to supervise from the highest so the expertise isn’t dangerous however we make it occur one way or the other.
What are the downsides you’ve encountered within the media trade up to now?
In our trade for instance, there isn’t actually any college you may attend to be taught the job. Many people learnt on the job, though lately now we have Pan-Atlantic College that provides varied programs that grant that chance for upcoming media individuals, however for a few of us we learnt how one can maintain the digital camera, stability lights, audio and all of that on-the-job and one of many draw back is that we have to get skilled coaching in what we’re doing whatever the routine means we would have been doing it earlier than. There’s a want to have the ability to scale as much as be extra skilled and articulate in all we do and fortunately we’re getting there, I plan to get my group to be extra aligned to stuffs like that and I’m fairly excited concerning the prospects of the longer term.
Along with your varied roles within the media how do you stability your tasks and commitments?
Sure, lately I needed to shed off just a few issues. Even earlier than this new job got here I used to be already doing about 4 various things. So I needed to shed some weight. I needed to inform my board members, the issues I cannot proceed to do, to zero in on what I must do and give attention to constructing this channel. I’ve to discover a approach to get a stability as a result of I’m very cognizant of the truth that I must give attention to the duty forward.
Ship Us Information, Gist, extra… to citypeopleng@gmail.com |
Twitter: @CitypeopleMagz
Associated
