Uncover the brand new spring version of H&M’s collaboration with the long-lasting child model Sophie la girafe

This spring, H&M collaborates as soon as once more with Sophie la girafe, the long-lasting French child model born in 1961. Cuddle as much as gentle textures and ornamental giraffe particulars on this distinctive assortment for newborns. From on a regular basis necessities to dressy outfits and items units, theres one thing for each mum or dad and their new bundle of pleasure. Sophie la girafe x H&M launches on 21 March 2024 and might be out there on-line.

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The second Sophie la girafe x H&M new child assortment has 13 items, specializing in gentle and ethereal supplies for babys first spring and summer time. Cosy jersey units, rompers, dungarees, attire and layering necessities function adorned collars, embroideries and ruffled hems. Equipment embody hats, socks and booties. The color palette is a softer tackle a giraffe gentle browns and heat whites and the prints options Sophie herself. Jersey cotton and knits are 100% natural cotton, plush and textured for a romantic contact.

Its thrilling that had been collaborating with H&M as soon as extra for a vogue assortment. The Sophie toy was created to awaken the babys senses and its fantastic that they’ll discover the sense of contact by means of the natural cotton and gentle textures of the gathering. The mini-pattern of the giraffes can also be a solution to appeal to a babys gaze and delight the mother and father!

says Stphanie Arnaud, Deputy Normal Supervisor at VULLI/ Sophie la girafe.

Had been thrilled to be collaborating with Sophie La girafe once more. The gathering makes use of lighter seasonal supplies and hues, however we additionally added refined particulars like adorned collars and bloomers. The little giraffes make every bit immediately irresistible and a beautiful present. All kinds and items are made to final and could be handed right down to different infants, prolonging the life of every garment,

says Sofia Lfstedt, Head of Kidswear Design and Artistic at H&M.

For more information and background around the campaign, including additional imagery and products, please source H&M Magazine

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