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Prolonged producer duty (EPR) laws is popping up in additional U.S. states. There’s a number of vitality round these insurance policies, which require producers to contribute to the prices related to recycling the packaging they put into the market.
TerraCycle operates in 20 international locations, lots of which have federal EPR applications in place. In Germany, we’re partly owned by one of many predominant directors of Der Grüne Punkt, the primary EPR scheme launched. There, and elsewhere, we’ve had a firsthand take a look at the advantages and shortcomings of EPR.
Why do we want coverage within the first place?
Within the present U.S. recycling system, the principle actors — producers, retailers, shoppers and waste administration firms — should not mandated to undertake round actions or enterprise fashions. In different phrases, producers don’t must make their merchandise and packaging simple to recycle or embrace recycled content material in manufacturing. Retailers can promote something they need. The patron that buys the product has no authorized obligation to recycle it (contemplating it’s recyclable), and even when somebody does put one thing in a recycling bin, the waste administration firm isn’t legally required to recycle it both.
In such an “open loop,” what drives every actor is value (economics) and comfort (a by-product of value). That is the place coverage might help.
How does coverage assist?
There are a number of methods coverage is being leveraged to make the recycling loop much less open and extra closed. Most of those interventions are pointed at producers, however right here’s a way of the present panorama.
Producers: Insurance policies sometimes fall into the next classes.
- Rules that stop them from creating sure objects. Single-use plastic bans are an instance. The U.S. has no federal single-use plastic bans, however a number of states, plus Washington D.C., do regulate items such as plastic bags and straws.
- Necessities that mandate sure actions, like utilizing a portion of post-consumer recycled (PCR) content material in manufacturing. Washington state enacted a PCR law in 2021, following in California’s footsteps.
- Obligatory deposit return programs. This forces manufacturers to place a deposit on their product (which will increase the worth of that product at retail). Customers get this sediment again once they return the bundle, sometimes at a retailer in a “reverse merchandising machine.” Within the U.S., we name such laws a “bottle invoice,” and examples exist in 10 states (and Guam). Each time a deposit return system go into impact, recycling charges improve.
- Taxes on merchandise and packaging they put in the marketplace. The cash is then pooled and used to fund recycling infrastructure and processing. That is EPR. It may be administered at a rustic degree (as in Germany) or at a regional degree (as is the case within the U.S.)
Retailers: Some precedent exists for mandates on retailers. In a number of U.S. states, grocery stores of a certain size are legally mandated to offer plastic shopping bag recycling front-of-store.
Customers: Within the U.S., there’s nonetheless no authorized obligation for shoppers to recycle as a substitute of disposing of a recyclable merchandise, though some international locations, akin to Germany, fine households for improper recycling. Isn’t it fascinating that we’re fined for littering however not for sending recyclable objects to landfills?
Recyclers: Recycling firms nonetheless don’t have to fret about any federal orders to recycle what they accumulate. The one enforcement they might have is from their shoppers (which can be municipalities or personal firms).
Why EPR is superb however not a silver bullet
EPR might be efficient as a result of it creates a brand new circulate of cash to assist subsidize recycling. Nevertheless, it doesn’t make every thing recyclable, as a result of EPR schemes don’t handle the underlying economics of waste.
The pooled taxes paid by producers make objects which can be worthwhile to recycle extra worthwhile (and thus their charges of recycling improve). However objects that haven’t been worthwhile to recycle typically stay beneath the road of profitability and as such nonetheless don’t get recycled (even when the producer of these objects is paying its EPR charges). In different phrases, expensive-to-recycle objects, akin to beauty packaging, will nonetheless not get recycled, whereas aluminum cans shall be recycled at an excellent larger charge as a result of they’re much more worthwhile than earlier than. (See Determine 1.)

You’ll be able to see this in motion with Germany’s EPR system. The nation is usually lauded for its 65 percent recycling rate, one of the best on the earth. However greater than 60 percent of what is collected through German “recycling” is actually incinerated as a result of it’s nonetheless not worthwhile to recycle it.
So, when you’re a producer of aluminum packaging, you profit from EPR. However when you make snack chip baggage, you may not. The tax you’re paying will assist fund the recycling of things additional up the chain, like that aluminum can, as a substitute of your packaging.
The “good” EPR situation would contain producers being taxed based mostly particularly on the waste they create with their merchandise and packaging. Producers of very hard-to-recycle packaging would pay probably the most, and producers of already profitable-to-recycle packaging would possibly pay nothing (and even get a credit score). That is what TerraCycle does, though on a voluntary as a substitute of mandated foundation. We name it voluntary producer duty (VPR), the place a producer funds what it really prices to gather and recycle the merchandise, minus regardless of the recycled outputs are value. (See Determine 2.)

Mandating that the gathering and processing of each merchandise be absolutely funded in a good method might incentivize producers to maneuver into higher-quality packaging varieties (from polypropylene to PET). (See Determine 3.)

So maybe “conventional” EPR isn’t good, and “good” EPR is pricey for producers, however the backside line is {that a} cash circulate is required to enhance recycling charges, and EPR contributes to that.
It’s shortly ramping up within the U.S. 4 states — Maine, Oregon, Colorado and California — have already passed laws. And in 2022, 40 associated payments obtained consideration throughout 18 states. A silver bullet EPR is probably not, however all of this progress remains to be one thing to have fun.
With all that mentioned, the true answer is to cease waste on the supply. All of us must vote for a greater future by shopping for much less.

