An estimated 1.3bn tonnes of meals is a lot or wasted every year, equating to roughly one-third of the meals produced for human consumption.
Whereas meals waste happens all through all the worth chain, in developed nations waste is basically skewed downstream. In line with the UN Meals and Agriculture Group (FAO), in industrialised nations greater than 40% of meals losses happen at retail and shopper ranges.
Meals waste within the house is difficult to deal with, in line with Tal Lapidot, founder and CEO of Israeli start-up Silo, as a result of it depends on altering shopper behaviour.
Having carried out analysis into how meals waste happens within the house – meals spoils too shortly; customers neglect what meals they’ve within the fridge/cabinet; they usually buy an excessive amount of – Silo has developed a ‘good’ resolution to deal with the problem.
Slowing down meals spoilage
Silo’s analysis discovered that each one too typically, the meals in individuals’s kitchens goes dangerous earlier than being consumed. This isn’t helped by the confusion of ‘finest earlier than’, ‘use by’ and ‘as soon as opened’ date labels.
In response, the start-up has developed patented deep vacuum expertise it claims slows down meals spoilage attributable to oxidation and micro organism. “We’ve developed the first-in-the-world containers that vacuum seal with a single motion,” Lapidot advised FoodNavigator on the current OurCrowd Investor Summit in Israel.
As soon as the meals is contained in the container, the patron locations it on prime of Silo’s countertop machine, gently presses down, and the container is vacuum sealed. It really works by way of a patented airway system inside the container, which permits for vacuum sealing ‘from the underside up’. Which means air is suctioned from the underside of the container, up a channel in its facet, and out the highest.
In so doing, Silo claims meals will be saved recent as least twice, and as much as 5 occasions, as lengthy.
“There are different vacuum containers available on the market. The issue is that 100% of them hook up with the lid. While you join on the lid, you create a hard person expertise – individuals take between 5-6 completely different actions simply to get the vacuum contained in the container,” Lapidot defined.
This isn’t consumer-friendly, the CEO advised. Customers need one thing they will open simply, take what they want, and to ‘not suppose’ in regards to the resealing course of.
A related, ‘good’ machine
To sort out the problem of customers forgetting what meals they’ve on-hand of their kitchens, Silo has made the vacuum sealing system ‘good’.
When customers place the container on the machine, it identifies a tag. The machine’s automated scale expertise then measures its contents. The system can also be related to Amazon’s cloud-based voice service Alexa, which can ask you what meals product is contained in the container.
As soon as that data is logged, a Silo smartphone app will be capable of talk to customers how a lot of a specific meals product is left, and for the way lengthy it’s going to stay recent. The app reminds customers to make use of specific meals earlier than they spoil and alerts consumers if they’re buying an excessive amount of of a specific merchandise. It could actually additionally inform customers once they’re operating low and wish to put their subsequent meals order.
“We imagine the system will help scale back family waste by 20-40% and it’ll present [consumers] how a lot their saving,” Lapidot advised this publication. “It’s not only a blind saving – you may take a look at the app and see how a lot you’ve got diminished your carbon footprint this month.”
B2B alternative?
Lapidot desires to take Silo to the European market, however its first focus is on the US.
Not solely does the US characterize a big market, however customers are extra accustomed to voice interfaces. With bigger kitchens, US customers are additionally extra possible to purchase in bulk, which might result in elevated meals waste.
As as to if Silo will transfer from a B2C to a B2B mannequin, the start-up is contemplating it.
Silo does see ‘alternative’ in launching into foodservice, defined Lapidot. “However much less with our vacuum expertise, and extra with serving to [foodservice operators] handle inventory and stock.”