Egyptian startup Shezlong, which claims to be the primary and largest psychotherapy platform within the Center East & North Africa (MENA) area, has introduced the launch of its enterprise in South Africa beneath the title of “Upright”.

In an announcement, the startup acknowledged that as a result of psychological well being disaster in South Africa, it felt it was its obligation to step up and supply the mandatory assist to fight the disaster. It additional added that it selected this nation particularly as lots of analysis referred to as consideration to South Africa’s want for psychological healthcare companies and extra particularly, e-mental healthcare.

In line with Shezlong, increasing to South Africa would assist attain marginalised populations who’re underserved by the well being system and who’re affected by numerous psychological well being points that considerably have an effect on their high quality of life.

“The individuals of South Africa are uncovered to varied incidents that have an effect on their psychological well being considerably comparable to a excessive fee of gender-based violence, lack of sufficient care throughout being pregnant and unemployment, amongst many different components,” the startup stated within the assertion.

To kick off its South African presence, the startup has since constructed a devoted web site and software with the model id of Upright. 

Shezlong states that the transfer into South Africa is a stepping stone to its bigger purpose to make psychological healthcare out there and accessible to every particular person on this planet, as everybody deserves to have the very best quality of life attainable.

Talking on the growth, Mohamed Alaa, CEO of Shezlong, acknowledged that “We’re continuing in line with a transparent technique and a agency imaginative and prescient in direction of growth and progress. We’re aiming to make psychological wellness a every day routine for each particular person in Africa to assist construct resilient communities, therefore, induce a optimistic impression on the welfare of the society by means of revolutionary, accessible and easy-to-use applied sciences. ”