
With inflation still hovering around 22.97% and unemployment among young Nigerians estimated at over 4.84%, more people are ditching traditional job hunts and exploring low-barrier, self-starting businesses.
These aren’t just get-rich-quick schemes. They’re sustainable, flexible, and often tech-powered micro-businesses built for today’s economy. Here are the top 5 low-cost business ideas Nigerians are testing and thriving in.
1. Thrift Resale (Okrika Business)
What It Is: Buying fairly-used clothing (often imported) and reselling online or at small pop-up stalls.
Why It Works:
- Startup capital can be as low as ₦20,000 for a small bale or hand-picked items.
- Platforms like Instagram, WhatsApp Status, and Jiji help sellers reach local buyers with zero rent costs.
- Youth fashion and sustainability trends are fueling demand for affordable vintage or “premium thrift” items.
As of 2025, Nigeria imports a significant volume of used clothing, with Lagos and Kano being major entry points.
2. Small-Scale Food Vending / Home Cooking Services
What It Is: Selling homemade meals (e.g., jollof rice, moi moi, swallow) to office workers, students, or online customers.
Why It Works:
- You don’t need a shop, just a clean kitchen, basic utensils, and packaging materials.
- Can start with ₦30,000 for ingredients and delivery.
- It’s especially popular in areas like Abuja, Ibadan, and Port Harcourt where daily workers need affordable meals.
3. Digital Services / Mini Freelancing
What It Is: Offering graphic design, typing, editing, online research, resume writing, or basic social media management, often from a smartphone.
Why It Works:
- Little to no upfront cost, just a mobile device, data, and free tools like Canva or Grammarly.
- Students and stay-at-home moms are leveraging these services for ₦3,000–₦10,000 per gig.
- Paid through wallets like PalmPay, Moniepoint, or domiciliary accounts for international gigs.
4. Organic Skincare & Haircare Production
What It Is: Creating soaps, body butters, oils, or hair growth products using natural ingredients and selling via Instagram, TikTok, and mini pop-ups.
Why It Works:
- ₦25,000–₦40,000 is enough to start basic production.
- High demand for natural, black-owned skincare free of harsh chemicals.
- Some producers start as influencers and grow into brand founders.
5. Recharge Card / Data Reselling & Utility Payments
What It Is: Becoming a small-scale vendor for airtime, internet bundles, NEPA bills, and TV subscriptions using fintech apps.
Why It Works:
- ₦5,000–₦10,000 is enough to register and start selling via apps like VTU.ng, Recharge2Cash, and Opay.
- High demand for airtime and data means frequent customer flow—even in rural areas.
- Can be done part-time, even alongside a student schedule or day job.
Starting a business in Nigeria no longer means renting a shop or printing flyers. The smartest Nigerians in 2025 are leveraging what they already have, phones, cooking skills, creativity, or just hustle, to start lean and grow.

