How One Franchisee’s Return to the Model Sparked a Exceptional Turnaround and Set the Stage for Future Success
Dallas, TX (RestaurantNews.com) In an inspiring story of resilience, Shahrukh Siddiqui, a devoted Dickey’s Barbecue Pit franchisee, is proving that arduous work, robust management, and a dedication to high quality can flip any enterprise round. After efficiently working his Dickey’s location for over a decade, Siddiqui retired in early 2024, solely to return later that 12 months when new possession brought on a major drop in gross sales. The placement, a staple within the Dallas group for 20 years at 9004 Garland Rd, Dallas, TX, 75218, confronted a difficult interval beneath new administration, shedding an estimated $20,000 per 30 days in gross sales.
“After I was requested to return to this location, I knew I needed to carry again what made us profitable within the first place,” says Siddiqui. “It was about restoring our staff, reconnecting with our prospects, and staying true to Dickey’s core values.”
Siddiqui took cost of the struggling franchise, reinstating his loyal employees, who had been let go by the earlier proprietor in an try to chop prices. His resolution to reassemble his skilled staff and spend money on worker coaching proved important in getting the enterprise again on observe.
“Coaching workers is essential as a result of they’re the face of the enterprise,” Siddiqui explains. “If they’re well-trained, motivated, and dependable, every little thing else falls into place. Our workers aren’t simply employees – they’re the inspiration of the enterprise. We’ve constructed a robust staff, and that’s what’s serving to us flip issues round.”
Inside simply six months, Siddiqui’s efforts started to repay. Gross sales have steadily improved, and the franchise is now on observe to surpass its earlier 12 months’s efficiency. “The shoppers have been so joyful to see us again,” says Siddiqui. “It’s a household enterprise, and we’ve all the time operated like one. That reference to our staff and prospects is what makes Dickey’s particular.”
Laura Rea Dickey, CEO of Dickey’s Barbecue Eating places, Inc., commends Siddiqui’s unwavering dedication to the model. “Shahrukh’s dedication to the Dickey’s mannequin is precisely what we search for in our franchisees,” she says. “His resolution to return again and restore this location speaks volumes about his management and willpower. He’s a wonderful instance of how following our system can result in nice success. We’re happy with what he’s achieved and excited to see his continued progress.”
Siddiqui’s strategy to rebuilding the enterprise emphasizes customer support, constant meals high quality, and restoring the welcoming ambiance that had made the situation an area favourite. “You possibly can’t lower corners,” says Siddiqui. “Once you comply with the mannequin and keep engaged with the enterprise, you succeed. It’s all about being concerned and sustaining the requirements that make Dickey’s a pacesetter within the barbecue business.”
Because the franchise continues to thrive, Siddiqui stays centered on the long run. As soon as the situation has absolutely regained its former success, he plans to promote the franchise to the appropriate one that can proceed constructing on the legacy he’s labored so laborious to revive.
Roland Dickey, Jr., CEO of Dickey’s Capital Group, displays on Siddiqui’s journey: “What Shahrukh has achieved is an ideal instance of perseverance and loyalty to the model. His efforts to carry the situation again to its peak are commendable. He has demonstrated the form of management we cherish in our franchisees, and we stay up for seeing his continued success.”
Shahrukh Siddiqui’s inspiring story demonstrates the ability of resilience, management, and a dedication to excellence. His efforts to revive a struggling Dickey’s franchise in Garland, Texas, underscore the significance of a robust staff and a confirmed enterprise mannequin in attaining long-term success. As he continues to rebuild the enterprise, Siddiqui’s journey serves as a beacon of hope and an instance for others within the franchise group, proving that with willpower and a dedication to high quality, any problem might be overcome.
About Dickey’s Barbecue Eating places, Inc.
Based in 1941 by the Dickey household, Dickey’s Barbecue Eating places, Inc. is the world’s largest barbecue idea and continues as a third-generation family-run enterprise. For greater than 80 years, Dickey’s Barbecue Pit has served thousands and thousands with its signature Legit. Texas. Barbecue.™ Gradual-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with quite a lot of Southern sides. Dedicated to genuine barbecue, Dickey’s by no means takes shortcuts – as a result of actual barbecue can’t be rushed.
With greater than 866 eating places throughout eight ideas within the U.S. and several other nations, Dickey’s Barbecue Franchise and Dickey’s Restaurant Manufacturers proceed to develop beneath the management of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Eating places, Inc.
Dickey’s has been acknowledged on Newsweek’s 2022 “America’s Favourite Restaurant Chains” record, Nation’s Restaurant Information 2024 prime fast-casual manufacturers for worth, and USA Right now’s 2021 Readers’ Selection Awards. The model has additionally ranked within the Prime 20 of Quick Informal’s “Prime 100 Movers and Shakers” for 4 of the previous 5 years. Further accolades embody Entrepreneur’s Prime 500 Franchise and Hospitality Know-how’s Trade Heroes record. The model has been featured by Fox Information, Forbes, Franchise Instances, The Wall Road Journal, and Individuals Journal.
For extra data, go to Dickeys.com. For details about changing into a franchise companion, go to DickeysFranchise.com.
Contact:
Louisa Garrett
Dickey’s Barbecue Pit
lgarrett@dickeys.com
- Extra from Dickey’s Barbecue Pit