Social media has reworked right into a bustling market the place visibility and creativity reign. Entertainers who know easy methods to market themselves rise above the noise and set tendencies.
Apart from appearing, filmmaking, or producing, these entertainers have mastered what it takes to be a marketer and have leveraged social media to construct their manufacturers, enhance fan engagement, and develop their success.
She even enlisted her fellow actors to create skits that saved followers on the sting of their seats till the film’s premiere. Her knack for creating buzz, particularly throughout festive seasons, makes her a advertising icon, with movies like Omo Ghetto: The Saga and Battle on Buka Avenue following comparable, extremely profitable patterns.
Funke Akindele
Funke Akindele has proven she’s not solely a proficient actress and filmmaker but in addition a advertising genius. When selling her 2023 movie Tribe of Judah, which grew to become Nollywood’s first movie to gross N1 billion, Akindele coated social media with branded merchandise like T-shirts, caps, and extra.
Omoni Oboli
Omoni Oboli has used her social media savvy to create buzz for her motion pictures, together with the lately launched The Rebellion: Wives on Strike. By crafting content material that resonates along with her followers, Oboli showcases her movies in a method that feels relatable.
Mercy Aigbe
Past appearing, Mercy Aigbe has made waves within the style business, amassing a large social media following along with her fashion. She is aware of easy methods to leverage her model to promote her motion pictures, as seen with Ada Omo Daddy, which she promoted on social media with the assistance of her husband. This marketing campaign not solely promoted her film but in addition engaged followers, exhibiting her ability in constructing a advertising narrative round her tasks.
Toyin Abraham
Toyin Abraham is a powerhouse in each the movie business and social media advertising. Her relatable skits and authenticity have made her the go-to influencer for a lot of manufacturers, and she or he seamlessly makes use of social media to create anticipation for her motion pictures.
Her current efforts with Ijakumo: The Born Once more Stripper and the upcoming Alakada: Dangerous and Boujee are examples of her skill to create buzz, pulling in audiences who recognize her real reference to followers.
Kizz Daniel
Kizz Daniel’s social media campaigns have turned his music into cultural moments. For his hit music Buga, he inspired followers to hitch within the #BugaChallenge, which rapidly grew to become a viral sensation with individuals from all walks of life posting their dance movies.
Blaqbones
Emeka Akumefule, higher often known as Blaqbones, has efficiently blended humor along with his rap profession to have interaction followers. Recognized for his witty social media presence, Blaqbones makes use of humor to advertise his music and join with audiences on a private stage. His distinctive mix of comedy and music retains him related and makes every new launch really feel like an occasion, exhibiting that storytelling, even in rap, is a robust promotional software.
Basketmouth
Brilliant Okpocha, aka Basketmouth, is aware of easy methods to get individuals speaking. When he posted a comfortable photograph with media persona Victoria Eze in September 2024, followers thought he was asserting a brand new relationship solely to seek out it was a intelligent promo for his film A Ghetto Love Story.
This is only one instance of Basketmouth’s method to advertising, the place he blends humor, wit, and a little bit of thriller to maintain followers engaged.
AY (Ayo Makun)
Ayo Makun, popularly often known as AY, has leveraged social media to make his AY Reside reveals a number of the most profitable occasions in Nigerian comedy. By that includes in style actors and comedians in his promotional content material, AY builds pleasure and ensures his occasions are packed.
His knack for creating skits primarily based on trending matters retains him relatable and permits him to successfully promote his reveals and films, like 30 Days in Atlanta and Merry Males.
Mind Jotter
Chukwuebuka Emmanuel, aka Mind Jotter, is a social media comic whose humorous skits seize on a regular basis life in a method followers love. His humorous dance strikes have turn out to be a signature, along with his “resurrection” of Mike Ejeagha’s basic Ka Esi Le Onye Isi Oche going viral worldwide. This reveals his ability in utilizing nostalgia and humor to captivate audiences, making him not only a comic however a intelligent marketer as effectively.
Nasboi
Comic Nasiru Lawal, or Nasboi, has expertly turned his comedy profession right into a launchpad for his music. Earlier than dropping his hit music Umbrella, that includes Wande Coal, Nasboi and his fellow entertainers flooded social media with playful skits and mini-promos.
He even created a catchy dance transfer that followers and influencers beloved to recreate. Nasboi has proven that even a seemingly “random” problem can turn out to be a viral sensation if paired with humor and a private contact.