…Introduces Absolut Restore Molecular vary to deal with broken hair
L’Oréal Professionnel Paris — the skilled product division of the world’s main magnificence group, L’Oréal — has launched the Absolut Restore Molecular product vary, increasing its choices in Nigeria. This groundbreaking haircare line, designed to reform and rebuild the molecular construction of any hair kind, marks a major development in hair restore know-how.
The Absolut Restore Molecular product vary incorporates a distinctive mix of 5 ultra-concentrated amino acids, together with as much as two % of peptide bonder and as much as three % within the pre-treatment, delivering unparalleled outcomes by repairing as much as two years of hair harm with only one software.
Crafted by means of collaboration between scientists and hair care specialists, the Absolut Restore Molecular vary is chosen from a collection of 17 extremely efficient formulation. Every product within the vary guarantees elevated energy, smoothness, frizz management, warmth safety, and enhanced hair elasticity with each use.
Commenting on the innovation, Morgane MEYER, Advertising Director for L’Oréal Skilled Merchandise Division Sub-Saharan Africa Zone, acknowledged, “Modern hair care has developed to deal with not solely surface-level points but additionally intrinsic challenges reminiscent of fibre weak spot, compromised elasticity, and the hunt for size extension. Our Absolut Restore Molecular product vary is meticulously crafted to fulfill these calls for, successfully reversing years of injury deep inside the hair construction.”
Inès JORET DES CLOSIÈRES, Enterprise Activation Supervisor for L’Oréal Skilled Merchandise Division Sub-Saharan Africa, added, “The transformative method behind our Absolut Restore Molecular vary replenishes depleted amino acids, reconstructing the molecular construction of all hair sorts. This innovation caters flawlessly to various hair wants, whether or not it includes enhancing texture, restoring elasticity, or exceeding expectations in each side.”
The Absolut Restore Molecular vary, consisting of 4 merchandise tailor-made to particular wants, joins the array of L’Oréal Professionnel product ranges created to cater to numerous hair sorts, together with the Curl Expression vary, Scalp Superior vary and Steel Detox vary.
As with all L’Oréal Professionnel Paris merchandise, the Absolut Restore Molecular vary is appropriate for skilled companies and residential use alike. It’s out there at salons close to you and on Jumia.
