Nigerian Entrepreneur and Investor, Tony Elumelu whose affect extends past the realm of enterprise has a detailed relationship with Ayo Balogun, popularly often called Wizkid. Their relationship which transcends mere acquaintanceship exemplifies Elumelu’s ardour to empower African entrepreneurs.
Elumelu and Wizkid’s relationship highlights the potential for collaboration between influential figures in several industries. It is usually necessary to notice that their relationship has birthed multi-million greenback offers and showcased their mutual perception within the energy of leisure and entrepreneurship. Let’s briefly look at the connection between Elumelu and Wizkid as we proceed with this text.
Elumelu who has skilled, mentored and funded over 15,487 younger African entrepreneurs throughout all 54 African international locations by way of the Tony Elumelu Basis programmes is a mentor to Wizkid. The favored music sensation revealed this in an Instagram put up three years in the past. Celebrating Elumelu he wrote, “Large Blissful birthday to my mentor, a visionary and a blessed and wonderful human. God bless you, sir.”
Wizkid, who ranks fifth on Forbes’s richest and Bankable African Artist has learnt so much from Elumelu. By means of his relationship with Elumelu, he has been privileged to speak about African music and enterprise in a chat tagged “Afro Pop meets Excessive Finance.”
Elumelu’s hangout in Mali
Additionally, Wizkid was noticed hanging out with Elumelu in Mali. They have been each dressed casually and have been seen staring on the display screen of a cellphone. Elumelu who shared the pictures on Instagram, revealed that Wizkid carried out an occasion in Mali.
Wizkid as UBA Ambassador
One other proceed of Elumelu and Wizkid’s relationship is the $3 million deal signed between them. Elumelu who was Chairman of the United Financial institution of Africa in 2019 signed a $3 million model ambassador take care of Wizkid. The deal which lined adverts, performances and partnerships was signed by the Starboy Leisure Boss in African Music.
Talking on the explanation behind the selection of Wizkid because the Financial institution’s model ambassador, Group Managing Director of United Financial institution for Africa (UBA), Kennedy Uzoka stated “We’re unveiling Wizkid as our model ambassador to indicate our unrelenting help for SMEs and to additional create a platform for them to thrive. It is a sturdy collaboration that can assist us as an establishment to propel our dream of constructing Africa a very self-sufficient financial system.”
In response, Wizkid stated, “It’s my ardour and my largest dream to assist the youth and to construct colleges round Africa, and this partnership, I consider, is a step in the direction of that route; UBA and Wizkid, now let’s change the world.”
His presence on the 2021 Christmas occasion
Past the multi-million greenback deal, Wizkid has carried out at Tony Elumelu’s annual Christmas occasion. In 2021, Wizkid carried out alongside Davido and Burnaboy. Tagged “TOE Magical Christmas” Wizkid thrilled visitors as he graced the stage on the occasion. Reviews say, he additionally carried out hit songs reminiscent of ‘Unhealthy To Me’, ‘Soco’, and ‘Essence’ on the 2021 fiesta held in Lagos.
Wizkid’s efficiency at his sixtieth birthday celebration
Elumelu was surrounded by family members and esteemed colleagues as he celebrated his sixtieth start anniversary. The start celebration which started with a particular symposium on the Tony Elumelu Amphitheatre in UBA Home concluded with a star-studded event that featured Wizkid’s efficiency, alongside CKay and Flavour.
Elumelu’s dynamic partnership with Wizkid underscores the intersection of enterprise and leisure. His willpower to see younger entrepreneurs flourish can be seen within the current invitation prolonged to Hilda Baci to be among the many prime dignitaries that have been current on the 2023 version of the UBA Africa Dialog occasion in Lagos.